Wilseder Berg, © Lüneburger Heide GmbH/ Markus Tiemann
© Lüneburger Heide GmbH/ Markus Tiemann

Lüneburger Heide

Discover the lively and fun side of the Lüneburger Heide region of Lower Saxony. This is one of the most popular regions in Europe, particularly in August and September, when the heather is in bloom and the countryside reveals its unique charm. This is when the vibrant mauve of millions of flowers and the green of the juniper bushes and pine trees light up the heaths, heralding the start of the perfect season for cyclists and hikers. Wagons and horse-drawn carriages trundle along the sandy paths, the grey-horned heath sheep graze on the heath and the fragrant smell of warm blossom lies over the entire region. Lüneburger Heide – the perfect place to experience and enjoy a unique landscape.

The region’s most popular destination when the heather is in bloom between 8 August and 9 September is the 23,440 hectare nature reserve of the Lüneburger Heide Nature Park, which is the largest interconnected area of heathland in Central Europe. No cars are allowed in the nature reserve, and the best way to explore this unique area is in a horse-drawn carriage, by bike or on foot.

The Lüneburger Heide is also well worth visiting outside of the heather blossom season. Did you know that there are more amusement, theme and animal parks in the Lüneburger Heide than anywhere else in Germany? This makes a visit to the Lüneburger Heide a fun adventure for young and old alike. Families with children can enjoy the unique natural surroundings, as well as an unrivalled choice of amusement and theme parks – two good reasons to enjoy an exhilarating holiday here in this region.

The historic towns of Lüneburg and Celle are both close to your holiday destination in the Lüneburger Heide; these attractive towns offer a wealth of sights and shops.


Couple is canoeing on the Ilmenau river in the Lüneburger Heide, © Lüneburger Heide GmbH / Dominik Ketz
© Lüneburger Heide GmbH / Dominik Ketz


  • Level of difficulty: Beginner
  • Tour length: 52 km
  • Highest point: 38m
Children's group in the Snow Dome Bispingen, © Snow Dome Bispingen
© Snow Dome Bispingen

Snow Dome Bispingen

300 meters long and up to 100 meters wide, the SNOW DOME in the Lüneburg Heath will be the widest ski hall in Europe.

Aqua Mundo, © Center Parcs Bungalowpark Bispingen GmbH
© Center Parcs Bungalowpark Bispingen GmbH

Center Parcs Bispinger Heide

If you are looking for a spectacular holiday, then Center Parcs Germany on Bispinger Heide near Hamburg is just the place for you.

Aller-Radweg bei Bosse, © Tourismusregion Aller-Leine-Tal / Mirko Krenzel
© Tourismusregion Aller-Leine-Tal / Mirko Krenzel

Aller Cycle Route

  • Type of tour: Straight-course tour
  • Tour length: 253 km
  • Highest point: 180m
Kubaflamingo, © Weltvogelpark Walsrode
© Weltvogelpark Walsrode

Weltvogelpark Walsrode

The 240,000 square metres of parkland and gardens are worth a visit to discover the secrets of the bird world at any time of year.

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Lüneburger Heide GmbH

Wallstr. 4
21335 Lüneburg
Phone: +49 (0) 4131 – 309 39 60


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